Based on 38 sources
Mrs. GREEN APPLEがコカ・コーラのキャンペーンソングを手がけていることが注目を集めています。彼らの楽曲はCoke STUDIOキャンペーンにおいて重要な役割を果たしており、「コロンブス」などの新曲が注目を集めています。特に、コカコーラの公式キャンペーンであるCoke STUDIOでは、ミュージックビデオや楽曲が展開されています。 2
一方で、Mrs. GREEN APPLEの楽曲やミュージックビデオには論争がありました。一部の視聴者からの批判を受け、特定の楽曲のミュージックビデオは問題視され公開停止となったことが報じられています。 6 この件についてバンドは謝罪しており、彼らの意図が誤解されたことを認めています。 17
また、Mrs. GREEN APPLEの楽曲は世界的なブランドであるコカ・コーラとのコラボレーションを通じて、国内外で注目を集めています。これからも彼らの音楽活動に注目が集まりそうです。 10
一連の流れから、Mrs. GREEN APPLEの音楽はキャンペーンソングとしてだけでなく、社会的な議論を巻き起こす可能性もあることが示唆されています。彼らの楽曲は聴衆に多様な反応をもたらし、音楽以外の側面でも注目を浴びています。
What is the controversy surrounding Mrs. GREEN APPLE's song 'Columbus' in the Coke STUDIO campaign?
The controversy surrounding Mrs. GREEN APPLE's song 'Columbus' in the Coke STUDIO campaign stemmed from the music video associated with the song. The video featured members of the band dressed as historical figures, including Columbus, Napoleon, and others, in a manner that sparked backlash for its portrayal of ape-like natives 27. This portrayal was deemed offensive and insensitive, leading to the removal of the video from various platforms.
Coca-Cola, as part of its Coke Studio initiative, initially included the video in its music campaign featuring celebrities 23. However, due to the perceived offensiveness of the content, the video was taken down 24. The song 'Columbus' by Mrs. GREEN APPLE was created in collaboration with Coca-Cola's Coke Studio music initiative 25, and the lyrics and themes in the song seemed to have contributed to the controversy surrounding it.
Overall, the controversy surrounding 'Columbus' by Mrs. GREEN APPLE highlighted the importance of cultural sensitivity and respectful portrayal of historical events in artistic productions. The decision to remove the video reflected a recognition of the need to avoid perpetuating harmful stereotypes and narratives through creative works.
How did Coca-Cola and Mrs. GREEN APPLE address the backlash related to the 'Columbus' music video?
Coca-Cola and Mrs. GREEN APPLE responded to the backlash surrounding the 'Columbus' music video in a careful and thoughtful manner.
Coca-Cola's Involvement
Coca-Cola, being associated with the controversial music video, addressed the situation by clarifying their stance and actions. The company likely emphasized their commitment to promoting diversity and inclusion, distancing themselves from any unintended implications in the video 31.
Mrs. GREEN APPLE's Apology
Mrs. GREEN APPLE took responsibility for the perceived racism in the video and promptly issued an apology. The band acknowledged the concerns raised by their audience and expressed regret for any offense caused. This proactive step demonstrated their willingness to listen to feedback and learn from the situation 30.
Collaborative Efforts
In response to the controversy, Coca-Cola and Mrs. GREEN APPLE most likely collaborated closely to address the issue effectively. By working together, they may have strategized on the best approach to rectify the situation, possibly considering corrective actions or further communication to clarify their intentions and values 31.
The handling of this backlash highlights the importance of transparency, accountability, and sensitivity to cultural sensitivities in the entertainment industry. By apologizing and taking steps to address the concerns raised, both Coca-Cola and Mrs. GREEN APPLE aimed to restore trust and demonstrate their commitment to responsible content creation.
What was the intended message behind Mrs. GREEN APPLE's 'Columbus' music video in the Coke STUDIO campaign?
Mrs. GREEN APPLE's 'Columbus' music video, released as part of the Coke STUDIO campaign, initially aimed to showcase creative storytelling and visuals. The video featured the band members dressed as historical figures Columbus and Napoleon, but unfortunately sparked controversy due to its portrayal of ape-like natives 33 34. The intention behind the video was to align with the overall theme of the campaign, which sought to engage audiences with unique and captivating content 37. The band's collaboration with Coke Studio was meant to create a visually appealing and memorable experience for viewers, in line with their previous music releases and projects. Despite the unintended negative reception, the core message of the video was to introduce a playful and artistic narrative while promoting the band's music in a creative manner 36. Mrs. GREEN APPLE later issued an apology for any offense caused by the video, emphasizing their commitment to delivering meaningful and respectful content to their audience 36.
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3
Magic(コカ・コーラCoke STUDIOキャンペーンソング)3. 私は最強4. Blizzard5. ケセラセラ(ABCテレビ・テレビ朝日系連続ドラマ「日曜の夜ぐらいは...」主題歌)6.
www.christinacooks.com
5
Jun 12, 2024 ... キャンペーンソングに用いていた、人気バンド「Mrs. GREEN APPLE」の楽曲のミュージックビデオ（MV）が公開停止となったことを受け、CMオンエアも中止した ...
www.advertimes.com
7
Jun 3, 2024 ... Coke STUDIO×Mrs. GREEN APPLEのタンブラーです。保冷性に優れた二重構造のステンレス製で、飲み物を最後までおいしくお召し上がりになれます ...
www.coca-cola.com
9
Jun 5, 2024 ... 新曲の「コロンブス」は、Mrs. GREEN APPLE自らがTV CMにも出演しているコカ・コーラ「Coke STUDIO」のキャンペーンソングとして書き下ろした楽曲だ。
www.fashion-press.net
11
今年の夏はCoke STUDIOで最高の音楽体験を楽しもう 「コカ・コーラ」サマーキャンペーン 2023年6月5日（月）より新TVCM放送開始 Mrs. GREEN APPLE、水曜日のカンパネラ ...
www.coca-cola.com