Hisense, as an official partner of UEFA EURO 2024, is hosting various events to engage with football fans and showcase its technological prowess. One of the key events is the 'BEYOND GLORY' campaign, which features renowned goalkeeping icons like Manuel Neuer and Iker Casillas Fernández 4 15. Hisense is also actively involved in providing cutting-edge technology for the tournament, such as being the Official Screen Provider for the Video-Assisted Referee (VAR) system 7. Additionally, Hisense is enhancing the fan experience through public viewing events and Fan Zone activities at the host cities, including Cologne, Germany 12.
Furthermore, Hisense has a history of sponsoring major football events and teams, consistently showcasing its commitment to the sport and its global growth 18. The brand's partnership with UEFA extends to various initiatives, such as hosting public viewing events, product showcases, and promotional activities 8. By aligning itself with prestigious sporting events like UEFA EURO 2024, Hisense aims to connect with football enthusiasts worldwide and highlight its innovative products and solutions 16.
What is Hisense's role as an official partner in UEFA EURO 2024?
Hisense has taken on a significant role as an official partner of UEFA EURO 2024, aiming to enhance the overall football experience for fans and consumers through various initiatives.
As an official partner, Hisense has extended its strategic partnership with UEFA for the third time, solidifying its position as a global sponsor of the event 27. This partnership allows Hisense to actively engage with football enthusiasts and provide them with unparalleled viewing experiences, leveraging its expertise in consumer electronics and appliances.
In addition to being a global sponsor, Hisense has also launched the 'Beyond Glory' campaign to welcome UEFA EURO 2024 30. This campaign showcases Hisense's commitment to delivering top-notch experiences to fans, emphasizing the brand's dedication to excellence and innovation in the realm of sports entertainment.
Furthermore, Hisense has collaborated with prominent football figures like Manuel Neuer, the legendary goalkeeper, to reinforce its connection with the football community 32. By associating with respected personalities in the sport, Hisense seeks to resonate with fans and create memorable experiences during the tournament.
Events Hosted by Hisense during UEFA EURO 2024
During UEFA EURO 2024, Hisense is likely to host a series of engaging events to enrich the football experience for fans. While specific details about the events may vary, Hisense's involvement as a key partner suggests that these activities will revolve around enhancing viewing experiences, promoting fan engagement, and showcasing innovative technologies developed by the brand.
To stay updated on the latest events hosted by Hisense during UEFA EURO 2024, you can follow their official social media channels like Twitter 31 and LinkedIn 32. These platforms often provide timely updates and announcements about upcoming events and campaigns organized by Hisense in conjunction with the tournament.
By actively participating in these events, football enthusiasts can immerse themselves in a unique and exciting football experience curated by Hisense, a brand dedicated to elevating the way fans interact with the sport during UEFA EURO 2024.
How does Hisense contribute to the UEFA EURO 2024 tournament?
Hisense is actively contributing to the UEFA EURO 2024 tournament through various events and campaigns. As an official partner of the tournament, Hisense has launched the 'BEYOND GLORY' campaign, which features renowned goalkeeping legends Iker Casillas and Manuel Neuer 36. This campaign aims to showcase hero products and celebrate the spirit of the tournament.
In addition, Hisense is celebrating the UEFA EURO 2024 kick-off with the "Beyond Glory Murals" campaign, offering unmissable TV viewing experiences to football fans 39. The company is creating a unique and immersive viewing environment for fans to enjoy the matches.
Furthermore, Hisense's involvement in the tournament goes beyond marketing campaigns. The company is also focusing on sustainability and environmental initiatives in line with UEFA's goal of organizing a sustainable event. Through targeted investments and measures, UEFA EURO 2024 aims to set a benchmark in environmental and social responsibility 37.
Overall, Hisense's contribution to the UEFA EURO 2024 tournament includes engaging marketing campaigns, immersive viewing experiences for fans, and a commitment to sustainability and environmental responsibility. The company's active involvement demonstrates its dedication to enhancing the tournament and providing an unforgettable experience for football enthusiasts.
What campaigns or activations is Hisense running during UEFA EURO 2024?
During UEFA EURO 2024, Hisense is running multiple campaigns and activations to engage with football fans and promote its brand. One of the key campaigns is the "BEYOND GLORY" campaign, which features iconic goalkeepers such as Iker Casillas and Manuel Neuer 45. As part of this campaign, Hisense has signed Manuel Neuer as the brand ambassador for UEFA EURO 2024 42. The company is leveraging this partnership to create murals and other promotional materials to showcase the spirit of the tournament 45.
Additionally, Hisense is known for its innovative marketing strategies during major sporting events. As a sponsor of UEFA EURO 2024, the company is likely to roll out various activations and partnerships to enhance the fan experience. Hisense has a history of engaging with fans through memorable campaigns and activations, as seen in their previous sponsorships of events like the FIFA World Cup and UEFA Euro 43 46. These activations aim to create a meaningful connection with consumers and build brand awareness during the tournament.
Overall, Hisense's campaigns and activations during UEFA EURO 2024 are focused on celebrating the spirit of football, engaging with fans, and showcasing the brand's commitment to sports sponsorship. Keep an eye out for more updates and announcements from Hisense as the tournament progresses.